We design and develop iOS, Android and cross-platform products around recurring user value and real business processes — from the first hypothesis to launch and growth.
Strategy · UX · iOS · Android · Integrations · Analytics · Growth
Product value
People do not install an app simply because a business decided to build it. They agree to:
In return, they expect value that is harder or less convenient to get another way:
A download proves interest, not value. Return proves value.
Suitability
It may be the right decision when
It may be unnecessary when
If a mobile app is not the right format, we will say so before development begins.
Path
“Why do I need a separate app?”
“Why does the product request this data and access?”
“What can I do here right now?”
“Is this worth my effort?”
“Where is the promised result?”
“Why use this again?”
“Why is this a better way to solve my challenge?”
If the user has not received the first value, A push notification does not create a reason to return.
Architecture
The user sees one screen. But the result of their actions may depend on several internal and external systems.
Related systems
What the architecture accounts for
Strong mobile UX is impossible, if the business system cannot deliver on the interface promise.
Formats
Mobile commerce
Purchases, personalisation, loyalty programmes, repeat orders and an omnichannel experience.
Customer apps
Portals, service management, payments, documents, support and interaction history.
B2B apps
Orders, catalogues, personalised terms, roles, approvals and partner operations.
Digital products
SaaS, FinTech, EdTech, HealthTech, marketplaces and subscription services.
Operational apps
Field teams, logistics, accounting, control, tasks, documents and offline work.
For physical products
IoT, Bluetooth, NFC, geolocation and control of connected devices.
The format is determined by the behavioural journey, system architecture and growth requirements.
Mobile commerce
A mobile buyer may:
The app must help people find what they need quickly, preserve context, repeat regular purchases, support loyalty, personalise offers, connect online and offline, simplify payment, manage delivery and returns and maintain the relationship after purchase.
A mobile store should not duplicate the catalogue. It should make repeat interaction faster and more valuable.
Connected service: online store development.
Technology
We compare approaches by interface complexity, performance, access to device features, offline operation, first-launch speed, code sharing, team requirements, release frequency, integrations and budget.
Native
May be appropriate when needed
Cross-platform
May be appropriate when
Business and product context
We define the audience, recurring journey, systems the app interacts with and expected value.
Architecture and technology
We choose native or cross-platform, and design interaction with APIs, CRM, ERP and other systems.
UX and prototype
We design the journey from installation to recurring value and validate it before development.
Design
We create interfaces for iOS and Android, accounting for platform-specific patterns.
Development
We implement the app, integrations, offline journeys and data security.
Launch and growth
We prepare the store release, configure analytics and plan the next iterations based on user behaviour.
Security, analytics and quality
Encryption, secure token storage, access control and compliance with platform requirements.
Onboarding, activation, retention, errors and actions related to the app’s core value.
Testing on real devices, offline journeys, performance and integration stability.
We observe real user behaviour and determine which journeys need improvement.
Result
Product strategy
A recurring journey, app value and architecture requirements.
UX journey
A path from installation to regular value and habit.
Design for iOS and Android
An interface built around platform-specific patterns and accessibility.
A ready app
Development, integrations, data security and offline scenarios.
Analytics
Events, goals and measurement of key product metrics.
Plan growth
Priorities for changes based on user behaviour after launch.
Confidentiality
App development may unlock access to product metrics, business processes, integrations, user personal data and the client’s internal systems. We do not publish this data, architecture details or results without separate client permission.
Resultand client belong to the client. Data its users – also.
Formats work
The estimate depends on product scenarios, platforms, roles, backend, integrations, offline mode, security, analytics and the future growth plan.
The carousel is not a price list. Cards show benchmarks for different challenge scales. The final scope, timeline and budget are defined after discussing the product.
first stage
Strategy and prototype
from $6 000
For testing product value, a key mobile journey and the architecture before full development.
Result: validated product logic, prototype and an evidence-based development plan.
Discuss strategyLaunch product
MVP mobile app
from $28 000
For launching a key journey on iOS and Android without unnecessary functional scope.
Result: a working MVP ready to launch, collect data and support the next product iterations.
Most common launch format
Assess the MVPA product with its own backend
A mobile app with its own system
from $50 000
For products with multiple roles, a custom backend, complex business logic and integrations.
Result: a complete mobile product integrated into business processes and ready to scale.
Discuss the architectureA large-scale ecosystem
Mobile platform
Custom scope
For ecosystems with several apps, complex server architecture, high loads or regulatory requirements.
Result: architecture, roadmap and phased implementation of the mobile ecosystem.
Discuss platformAfter launch
Support and growth
from $3 000 / month
For stable app operation, OS updates and regular product growth.
Result: predictable support and an agreed pace of product growth after launch.
Team scope, hours and SLA are agreed separately.
Discuss supportWhat affects the final estimate
Platforms · roles · Scenarios · Backend · API · Integrations · Offline · Payments · Data · Security · Analytics · Support
After the first conversation, we determine the right entry format, fix the stage scope and prepare an estimate. If an app is not the right decision, we say so before development starts.
Prices are starting guidelines, not a public offer. The final budget depends on the agreed scope of work.
Enquiry
In the first meeting, we define the product journey, platform, integrations and the right development format. If an app is not the right first step, we say so directly.
Data about the product, users and internal processes will not be published or shared with third parties.
INFO@SHEKER.AGENCY+38 097 789 84 09
+38 098 698 94 77
Viber · Telegram · WhatsApp
Frequently asked questions
The cost depends on platforms, journey complexity, number of integrations and design scope. We fix the final amount after analysing the challenge.
This is not strategy but a consequence of product requirements: interface complexity, required performance, device capabilities, team budget and timeline.
Not always. If the journey is one-off and a mobile website fully solves the challenge, an app may be unnecessary. We assess this before development starts.
No. Downloads depend on marketing, demand traffic distribution. We are responsible for a product capable of retaining users after installation.
Yes. We design the architecture around the systems the app must exchange data with, including CRM, ERP, payments and warehouse systems.
Yes. This is one of our priority areas, connected with online-store development and CRO for e-commerce.
The timeline depends on platforms, journey complexity and integration readiness. We fix the plan after analysing the challenge.
Release is not the end but the product’s first contact with reality. We observe user behaviour and plan further growth based on the data.
SEO
Development of iOS, Android and cross-platform mobile products: strategy, UX, design, development, CRM/ERP integrations and analytics.
a mobile app makes sense when it creates recurring value that is difficult to get through a website. For purchases and mobile commerce, we have separate expertise in online-store development.
Frequently asked questions
The cost depends on platforms, journey complexity and integrations. We fix the final amount after analysing the challenge.
It depends on product requirements: performance, device capabilities and the team budget.
Yes, this is one of our priority areas of expertise.
Related services
